bringing joy to every consumer across the world
At Troy Companies, our mission is simple: bringing joy to every consumer across the world!
With a diverse range across apparel, home textiles, consumer electronics, toys and so much more, we are committed to develop a leading position in the retail market. We do this through great design, price, quality and customer-focused solutions. Always keeping in mind our own integrity, curiosity and ambition.
Our Companies
We take pride in our diverse portfolio of businesses. These companies are united by a shared commitment to quality, customer satisfaction and an innovative, forward-thinking approach. We provide on-trend assortments, brands and designs across multiple categories. Make sure we deliver products that are accessible to people of all ages and throughout all seasons of the year. As we continue to expand our horizons, Troy Companies remains at the forefront of fostering growth, synergies, and shaping a dynamic future for each of our enterprises.
Troy Companies

Leader in fast-moving apparel and home products, we offer a wide range of items including t-shirts, sweaters, nightwear, footwear, bags, hats, accessories, bedding and more. Additionally, we provide phone cases, cables, candles, as well as cooling and heating products.
Categories
- Apparel
- Home Textile
- Accessories
- Footwear / Hosiery
- Candles, Lights & Scents
- Consumer Electronics & Accessories
- Cooling / Heating
W&O Products

Specialist in fast-moving hobby products and games; from back-to-school supplies and stationery to stickers, and from puzzles to educational games, as well as storage solutions and home decor. Whatever sparks your creativity, we’ve got you covered!
Categories
- Lighting
- Toys
- Furniture
- Crafting
- Stationery
- Party
- Household
Creative Craft Group

International market leader in creative toys and craft products for all ages. CCG offers a diverse selection of hobby, craft and painting supplies, along with educational toys, stationery, and office essentials for home, school, and study.
Categories
- Crafting
- Games / Puzzles
- Stationery
- Art
- Toys
The Biggest Brands
Discover the brands we collaborate with. Each partnership enables us to create outstanding products that reflect the core values of these names.

Disney

Marvel

Lucasfilm

Sesame Street

Miffy / Nijntje

Universal

WarnerBros

Paramount

Peanuts

Sanrio
Certificates
Every day, we work hard in collaboration with our local offices in China and India, as well as authorized partners. Our goal is to monitor and safeguard a safe workspace under fair conditions.







Partners
We’re proud to partner with industry leaders, some of the most influential and respected retailers, setting the standard for end consumer satisfaction. Active in 26+ countries with 30,000+ outlets.



















